EP7: Jay Acunzo – Unthinkable

In this episode I speak with Jay Acunzo founder of Unthinkable. Before founding Unthinkable Jay was Digital Media Strategist for Google and Head of Content for HubSpot. He’s now host of his podcast Unthinkable. Which was called “one of the hottest new podcasts...

Revealed! Our #1 Marketing Strategy

In this video I reveal the #1 marketing strategy I’ve implemented in my own business Wyzowl (https://www.wyzowl.com) for the last few years. This strategy has provided us with thousands of backlinks and referring domains. This has resulted in a huge amount of...

EP6: Joe Chernov – Insight Squared

In this episode I speak with Joe Chernov from Insight Squared. We discuss how Insight Squared create content to support their customer journey. They use data and detailed mapping to understand how people move through their lifecycle before during and after using the...

Why Using Video Is So Important For SEO

In this video I discuss how using video can help with SEO. Placing video on your site alone doesn’t seem to influence SEO. However, video does influence a number of different factors such as time on site, pages per session and bounce rate. Ultimately, using...

EP5: Dave Charest – Constant Contact

In this episode I speak with Dave Charest from Constant Contact. We discuss everything content marketing. Dave and his team use content to generate traffic and support their existing customers. In this episode Dave tells me how they have evolved their content strategy...

How Much Does An Explainer Video Cost?

See The Full Survey Results: In February 2018 my team and I at Wyzowl surveyed the explainer video industry. We contacted 70 explainer video production companies and asked them for ball park pricing for a 60 second explainer video. You can see all the data we gathered...

EP4: Kevan Lee – Buffer

In this episode I speak with Kevan Lee, Director of Marketing at Buffer. Kevan and his team have built Buffer to become a household name in social media management software. They have grown their business organically through content marketing, social media and a focus...

EP3: Andy Crestodina from Orbit Media

In this episode I speak with Andy Crestodina. He founded Orbit Media 17 years ago and remains at the head of the company. Andy has an interesting marketing strategy where they use content not to generate leads in the form of downloads or subscribers to their content...

EP2: Guillaume Cabane – Drift

In this episode I speak with Guillaume Cabane, G to his friends. G is the mad scientist who has worked in the growth team at Mention and Segment before joining Drift as VP of Growth. G loves experimenting with marketing tactics and tech tools. He is also passionate...